New Podcast: YES, BRAND with Hersh Rephun

New Podcast: YES, BRAND with Hersh Rephun

About This Podcast Comedy is a great ice-breaker. Hersh Rephun’s unique background as a standup comedian and brand storyteller is a recipe for laughter and learning, as he tackles messaging challenges with business owners, Founders, and CEOs on the road to...
The KOSHER Brand: “It’s All Good!”

The KOSHER Brand: “It’s All Good!”

It’s all well and good to launch a purpose-driven brand committed to kindness & the notion that we all have #equityincommon. But this energetic and trippy video featuring LA street artists (photographed and interviewed by celebrated photog Phil Knott, and...
Legit Bios for Fake People: #4

Legit Bios for Fake People: #4

“THE WICKED WITCH OF THE WEST” Hey Hersh! You said I should just riff so here’s my Monday morning brain dump:  They say you can call yourself anything you want, but your name is what other people call you. That’s turned out to be true, because while I could say...
Legit Bios for Fake People: #2

Legit Bios for Fake People: #2

JAMES HOOK, Pirate Captain Anyone familiar with seafaring knows that captaining a brig requires a deft touch and considerable confidence. James Hook, who cuts quite a sartorial swath as Captain of the Jolly Roger, is a well-known desperado of the seas, referred to by...