What is Next-Figure Personal Brand Building?
More Worlds To Conquer
At this juncture, the next figure may be measured in terms of:
Revenue, Social Impact, or Personal Legacy.
Just as each of our clients is wholly unique,
So too is each program designed to meet their particular goals.
You Value:
- The fulfillment that comes from growing and nurturing your personal and professional life with a sense of purpose.
- Excellence over personal gain: You want to meet the highest standards, but it’s more about internal satisfaction than outward recognition.
- Legacy and impact that reflects your personal values.
Your Personal Brand Must Do 5 Things:
- Reflect the totality of your endeavors, expertise, values, and humanity.
- Be Purposeful and allow you to have a meaningful impact, whether through philanthropy or public thought leadership.
- Stand out in an environment where personal identity is increasingly important (e.g., speaking engagements, media appearances, consulting, etc.).
- Foster Continued Growth: While you have achieved much in your career, you're not finished growing and want to explore new business ventures or opportunities at an even higher level.
- Consider your Legacy, and contribute to it.
DFY:
You’ll meet with Hersh across a number of 1hr sessions. We take it from there.
Our work will include the creation of a comprehensive BRAND VOICE GUIDE detailing the following:
- Voice
- Vocabulary
- Strategy
This can be shared with your team/partners/vendors to ensure they remain on-brand.
You are busy, with many plates spinning. In some cases, you have so many skills and accomplishments, it’s challenging to get your message straight.
This is the kind of thoughtful collaboration that solves problems and saves time.
Our Promise
You will emerge from this engagement, at a minimum, with those 5 goals accomplished - within ninety (90) days. We do not offer guarantees; we simply overdeliver. We have issued a refund twice in 30 years, amongst 500+ satisfied repeat and retainer clients. In fact, we can’t think of a Hersh client who hasn’t repeated at least once, including the two who received refunds on those specific projects.
This is not Magic. But the clarification around your message is as extraordinary as it is practical.
You are busy, with many plates spinning. In some cases, you have so many skills and accomplishments, it’s challenging to get your message straight.
This is the kind of thoughtful collaboration that solves problems and saves time.