
YES, BRAND with Hersh Rephun Episode 12 – Creative Marketing Brings Out the Visionary in You: Tori Barker
It is always a thrill for me to speak with colleagues who do SO well those things that I do not do. This is especially true when they are fellow artists, driven by creativity and thriving in business relationships that are rewarding and rooted in mutual trust. On this...

Truth Tastes Funny (Season 2) Episode 53 – “F” is Anything But Failure for Innovative Adman John Follis
If you're a regular listener to Truth Tastes Funny, you probably know that I started my career in NY on Madison Avenue after attending School of Visual Arts. Well, my guest John Follis is a Madison Ave adman who made waves before I ever dipped my toe in the...

Truth Tastes Funny (Season 2) Episode 52 – Dear Money: Thank You for Sending Elyse Archer
Today, I speak with the contagiously positronic and effervescent Elyse Archer, Founder and CEO of She Sells & Host of She Sells Radio. Hopefully, you will sense a coming together of money and humanity, two elements often (wrongly) in conflict....

YES, BRAND with Hersh Rephun Episode 11 – One Plus One = DONE! Chris Joyce of Gusher is Exploding with Insight
Is Gusher the greatest startup engine ever? Is an idea enough? Dive into this high-energy, solution-packed, and laughs-rich chat with Chris Joyce, whose idea for Gusher is helping other bright minds get their products to market. Chris asks, "Who's the VIM (vested...

Truth Tastes Funny (Season 2) Episode 51 – In the Genius Zone with Smarty Pants Josh Steimle
When I say Josh Steimle is a smarty pants, I say it with the utmost affection: he wears his genius well, which comes in handy because he's all about using what you've got to get where you're going. He is the Wall Street Journal and USA Today bestselling author...

Truth Tastes Funny (Season 2) Episode 50 – Small Business, Big Community: The Idea Collective with Pat Miller
How do you find your people when you're in business for yourself? You don't have a water-cooler or anyone to gather around it... Well, meet Pat Miller. Pat is the founder and host of the Idea Collective Small Business Incubator and the Pat Miller Show podcast. Pat is...

YES, BRAND with Hersh Rephun Episode 10 – Make Your Mark with Kay Suthar, FFS!!! (must listen to understand)
I recommend abandoning preconceptions and taking any sticks out of your arse before listening to this episode. It's not a trigger warning, it's more of a Kay Suthar fanboy disclaimer.We dive into Kay's brand, and how the mark she wanted to make was revealed to her... ...

Truth Tastes Funny (Season 2) Episode 49 – Law of Attraction: Trial, Error, and Success with Zehra Mahoon
Zehra Mahoon’s mission is to guide others to stop making the mistakes that are preventing them from their success and ultimate joy by teaching them the power of the Law of Attraction based on her signature Heart and Mind Alignment Method. She is the author of twelve...

Truth Tastes Funny (Season 2) Episode 48 – Have You Met Your Inner Genius? The Time is NOW!: Vickie Helm
When I sat down with Vickie Helm - an acclaimed bestselling author of over 40 books - I had not even begin to write my first tome. I am probably not even qualified to use the word "tome." But the funny thing is that Vickie is known primarily as a business and asset...

YES, BRAND with Hersh Rephun Episode 9 – Negotiating Improv and $500M in Deals with Mike Lander
If you haven't heard of Mike Lander, this is the best way to meet him: relaxed, having a few laughs, and dropping wisdom nuggets about the art of negotiation. He's a master at it, that's his brand at first glance. But there's so much more to Mike, as you'll see when...
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