WHAT DO YOU WANT THE NEXT SIX MONTHS TO LOOK LIKE?
Six months from now is coming. You may as well have something to say about it. You wake up tomorrow and AI has gotten...
YOU ARE NOT YOUR COMPANY.
And your company is not you. You built the company by solving problems. Customer problem? You handled it. Employee problem? Give it here. Something...
WORDS DON’T MATTER.
The perfect words are overrated. The idea underneath them isn’t. I’ve been a copywriter forever. It’s part of my DNA. I’ve spent a ridiculous...
WHAT MUST REMAIN TRUE?
As organizations evolve, somebody has to protect the idea. Change doesn’t usually make a company incoherent all at once. It happens one perfectly reasonable...
You Are the Most Incredible Mosaic
The pieces weren’t random. You just couldn’t see the picture yet. I was catching up with someone this week whom I’ve known for a...
Next Usually Starts Brewing Before It Has a Name
There’s a funny thing about “what’s next.” We tend to think we’ll know when it arrives. There will be a decision. An announcement. A...
I Thought Funny Was My Thread. It Wasn’t.
What we’re obsessed with isn’t always what holds the story together. Funny, in all its forms, has fascinated me for as long as I...
Your Obsessions May Be Trying to Tell You Something
There comes a point in a working life when the question changes. It may no longer be: What am I good at? You’ve probably...
Come Again?
What matters deeply to you still has to mean something to somebody else. You know exactly what you mean. This thing matters to you....
This Advice Is Not for Billion-Dollar Businesses
At some point, success stops being a number you’re responsible for delivering and becomes a word you’re responsible for defining. We know what a...