Speaker/Guest Intro

Our next speaker/guest is an authority strategist who’s helped founders, creatives, and experts turn their lived truth into visibility, traction, and demand — without hype, distortion, or performance.

He’s the founder of YES, BRAND Builders, host of the podcasts YES, BRAND and TRUTH TASTES FUNNY, and the author of Selling the Truth.

Before all that? He spent a decade as a standup comedian — so buckle up.

Please welcome Hersh Rephun.

Show Notes Bio

Hersh Rephun is the founder of YES, BRAND Builders, an authority strategist, and host of the podcasts YES, BRAND and TRUTH TASTES FUNNY. He works with founders, creatives, and experts whose clarity isn’t the problem — but whose authority isn’t translating into momentum.

Over the past two decades, Hersh has helped shape the public presence of hundreds of individuals and organizations — from startups to billion-dollar brands, Oscar nominees to indie creators. His approach blends strategy, voice, and timing to close the gap between how people present and how they’re perceived.

A former standup comedian, Hersh is also a three-time produced screenwriter and the author of SELLING THE TRUTH: A “Semoir” with Insights for Life & Business.

Full Bio:

Hersh Rephun
Author · Host · Authority Strategist
Founder, YES, BRAND Builders

Hersh Rephun works with people whose clarity and effort are not the problem — but whose authority isn’t translating into momentum.

He helps founders, experts, and creative professionals turn lived truth into authority, and authority into demand, without distortion, performance, or hype.

Over the past two decades, Hersh has advised and shaped the public presence of hundreds of individuals and organizations — from early-stage ventures to billion-dollar brands, independent creators to Oscar nominees. His work focuses on how people are perceived, not just how they present — and how subtle signals either open doors or quietly hold them closed.

Hersh approaches brand and authority from a whole-system perspective, taking into account voice, identity, context, and timing. His work is grounded in a simple principle: sell the truth — with humor and humanity — or don’t sell at all.

Before this work, Hersh spent a decade as a standup comedian, performing at The Comedy Store, Comedy Cellar, Funny Bone, and other major venues. He is now a sought-after speaker and the host of two podcasts: YES, BRAND, featuring independent thinkers and builders, and TRUTH TASTES FUNNY, a series on staying oriented in an increasingly chaotic world.

He is also a three-time produced screenwriter and the author of SELLING THE TRUTH: A “Semoir” with Insights for Life & Business.

Long Bio

See my About page for the deep dive!