The moment it “clicks” is often the moment it stalls.
There’s a moment in certain conversations.
You say it.
They lean in a little.
Something clicks.
You can see it.
And then…
nothing moves.
No objection. No resistance. No “this doesn’t make sense.”
Just a quiet stall.
That moment is dangerous.
Because it feels close.
Like one more sentence and you’re there.
So you keep going.
Clarify. Expand. Reframe.
And all of it makes sense.
Inside the version they already decided on.
Because that’s what happened.
Not confusion.
Decision.
They heard something that felt familiar enough…
and locked it in.
Now everything else you say fits inside that.
Neatly.
Incorrectly.
It’s not that they didn’t get it.
It’s that they decided what it was too quickly.